Murder Lobby

Energy drinks are killing gamers – packed with sugar and caffeine but offering no real hydration. Gamers stay loyal to their lobbies for hours, but what if bad habits let something dark in?
Murder Lobby is a hydration horror campaign where every time a streamer drinks or mentions an energy drink, a live countdown begins. When it hits zero, Murder Man invades their lobby and hunts them down – turning hydration into a life-saving choice.